Reaccredited by NAAC,

Awarded ‘A+’ Grade

Reaccredited by NAAC, Awarded ‘A+’ Grade

Department of Extension and Communication

About

Sr. No.DescriptionAction
1Orientation 2025

Focus Area

Highlights

Extension Education aims at empowering people by enabling them to utilize the available technology and resources. Extension Education has a crucial role in national development. Extension being the major thrust area of the department, the faculty and students actively participates in community development projects. With the commitment to the cause of women’s empowerment through access to education, particularly higher education, through relevant courses in the formal and non-formal streams University Department Of Extension & Communication focuses on process first policy.

The Department Extension Education came into existence under the HOME SCIENCE faculty in the year 1982 in order to extend outreach for other specializations of Home Science (food science and nutrition, child/human development, textile science and apparel design, family resource management) to community at large. The aim of extension education is to empower people by enabling them to utilize the available technology and resources in best possible manner. Extension has a crucial role in national development. Extension being the major thrust area of the Department, the faculty and students actively participates in capacity building and Community Development projects.

Since 1982, the Department so far has 250+ research dissertations to its credit apart from print, audio and audio-visual productions. So far senior academics from sociology, education, Home Science, communication has provided leadership to UDEE. The Department lays emphasis on fieldwork in urban slum communities and exposure to rural communities. The Master’s programme prepares students for professional services in educational institutions as well as extension/community projects. The Diploma programme equips students to work in varied media organizations. During 2005 to 2011 the department undertook urban extension in Ramesh Nagar, Andheri under the leadership of Dr. Ratna Tewari.

In 1994, post graduate Diploma in Communication and Media was started embarking the journey into media and communication education which is otherwise a crucial link for extension work. In the year 2015, MA programme in Media and Communication was initiated under than existing Faculty of Communication and Media Studies. Apart from teaching and research, the Department also organizes skill training programmes in collaboration with partners or on its own. Past sessions have been organized on film analysis, personal energy management, research writing, data analysis, presentations skills and many such aspects for students, teachers and individuals interested in those skills.

The Department was renamed as “Department of Extension & Communication” after approvals from statutory bodies in July 2020. The Department offers programmes under two faculties- Faculty of Science & Technology (MSc Extension & Communication) as well as Faculty of Interdisciplinary studies (MA in Media & Communication)

Infrastructure:
The Department has cameras and basic IT infrastructure for the students. Necessary media services are outsourced from the professional setups like Ajivasan Sound, Dee Dee Edit and so on.

Learning resources:
Department has a Resource Centre with Conference publications, books, monographs, and few films. Research dissertations form an integral part of resource at the Department.

Best practices:
Learning by doing, Field-based training, Academia-industry linkage through flagship event Media Mantra, Peer assessment-seminars-research-internship as core component of curriculum.

Department of Extension & Communication, Juhu

Our Goals

To develop socially responsible professionals in Home Science Extension as well as Media & Communication.

To link higher education with need based services for community development with special emphasis on women and children.

To undertake research and develop relevant databases in emerging areas of Home Science as well as media & communication.

To collaborate with industry, institutions, professional bodies for teaching, research, extension and consultancy for academic excellence.

 

Mission

Commitment to the cause of women’s empowerment through access to education, particularly higher education, through relevant courses in the formal and non-formal streams.

Teaching Faculty

Dr. Mira K Desai

Professor and Head

Subjects :

Research Methodology
Management of Human Service Organisations
Development Communication
Communication and Media
Perspectives
Communication Research
Media Management
Communication Technology
Media Production
Gender and Development
Scientific Writing
Communication for Extension
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Programmes

Ph.D. in Extension Education

Duration : The Ph.D. course shall be of Six years duration (i.e. 12 terms) with a minimum of three years (i.e. 6 terms) program.
Medium of Instruction : English

M.A. in Extension Education

Level : P.G. Degree
Duration : 2 Years
Medium of Instruction : English
Future Career Prospects :

M.A in Media and Communication

Level : P.G. Degree
Duration : 2 Years
Medium of Instruction : English

Publications

Sr. No.DescriptionAction
Department Publications
1The Journey of 35 Years - DEE Publication
2ICA ARC 2017 Book of Abstracts
3Internship Manual 2015-2016
Student Publications (Cover Pages)
1Mosaic - April 2017 Sanskari Ladki 101
2Mosaic - April 2015 A class called Life
3Mosaic - July 2012 Mumbai Meri Jaan
4Mosaic - May 2010 Media Buzz
5Mosaic - 2009 Mosaic
6Mosaic - 2003 Media Mosaic Changing Faces
Faculty Publications
1Publications - Dr. Mira K. Desai

Research Projects

Other Projects

  1. ICSSR Sponsored Post-Doctoral fellowship of two years to Dr. Deeksha Chamola from February 2018 to February 2020 for research work titled “Portrayal of Women in films directed by Gulzar” under the guidance of Dr. Mira K Desai.

  2. Media Mantra FlashBack Presentation  

  3. Media Mantra became a global virtual event during 2021 and 2022. The processes can be seen on https://www.instagram.com/mediamantraofficial/

  4. 17th Edition Of Media Mantra 2023 Themed “Hustle Bustle Media Culture” Was Held on March 4, 2023 at SNDT Women’s University Juhu Campus

  5. 18th edition of Media Mantra 2024 is scheduled on 29 February 2024 at J.H.Mini Auditorium, SNDT Women’s University, Juhu Campus

Collaboration

Department has collaborations with international (Unesco, Rotary, Jonkoping Universtiy-Sweden), national (DECU-ISRO, ICSSR) as well as local organisations for field intervention, research, internship and training and development. Department is open to collaborate for teaching, research, community outreach activities in areas of awareness, action and intervention.

Extension Work

Students of Masters in Extension Education undertake weekly field work for the First year of their study. Department adopted Rameshnagar Slums in Andheri and worked with women and children during 2005 to 2011. This urban extension project reached out to to Diverse age groups like children, adolescent girls, women through extension activities. Numerous sessions on Nutrition, Health, Education, Right to Information, Vocational skills were carried out. A Six-month certificate programme in beauty culture with Rotary Club Green City, Mumbai was also conducted.

In 2015 teachers capacity building with the help of Rotary Club Green City Mumbai was undertaken in  Sunflower School at Jogeshwari- Mumbai. National Seminar and Exhibition on Swachh Mumbai- Segregation, Treatment, Recycle and disposal of solid waste was organised in collaboration with Rotary Club of Mumbai Green City, Indian Environment Association, Maharashtra Societies Welfare Association and Dept. of Resource Management at SNDTWU Juhu campus on 16-17 February 2018. The programme was attended by more than 170 people.

Department does numerous outreach activities connecting with diverse communities. Students academic assignments also are devised where community connect for varied purposes is undertaken.

Department collaborated with Department of Women & Child, Mumbai City, Unicef Maharashtra and Dongri Children’s Home undertook “Personality & Skill Development (livelihood) certificate course of 30 hours for girls at the Dongri Children’s home during September to December 2023.

  • Inauguration of Integrated Personality & Skill development (Livelihood) Certificate Course of 30 Hours  

  • Valedictory Ceremony of Personality & Skill development (Livelihood) Certificate Course of 30 Hours  

Activities

Sr. No.DescriptionAction
1Media Mantra 2025 : Rethinking Media Consumption
2Media Mantra 2024: is AI 'Intelligent'?
3Media Mantra 2023: Hustle Bustle Media Culture Report
4Media Mantra 2022: Digi-Preneurs : Creating my world
5Media Mantra 2021 - Unlocking Digital
6Media Mantra Schedule
7Media Mantra 2020 - Decoding Media Violence

Video Gallery

Department of Extension & Communication, Overview

Programmes

• Ph.D. in Extension Education
• D.Litt. in Extension Education
• M.Sc. in Extension & Communication
• M.A. in Media and Communication

Head of Department

Dr. Mira K Desai
 

Teaching Faculty

Tel : +91-22-26613550 +91-22-26608855, Board no Ext - 2217

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University Department of Extension & Communication
Office of PG Departments of Home Science
SNDT Women’s University
Sir Vithaldas Vidyavihar,
Santacruz (West
Mumbai- 400 049

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